Gothic Antique French Cartel Wall Clock

According to an advertisement in the 1896 issue of Didot-Bottin (directory and almanac for commerce, industry, judicial and civil services) the Maison H. Riondet, Comptoir General, a retailer, was one of ‘the most well-stocked shops for everything from: jewellery, bronze art objects, timepieces & furniture, precious stones, marble sculptures, silverware, ceiling lights & white metal, chandeliers, cutlery, lamps & diamond-facetted fireplaces, travel clocks, “fine-stone” pearls.’ It boasted ‘factory prices’ and ‘retail stores in Paris with no other branches, representatives, or offices in any other city, French or foreign.’ Maison H. Riondet was located at 9, boulevard Poissonnière and 45, rue du Sentier in Paris. The 1911 Annuaire de la Curiosité et des Beaux-Arts, a directory of curiosities and fine art, shows that the retailer was a member of the bronze manufacturing trade union.

Intersecting the grand Parisian boulevards, the Comptoir Général was located on the royal route, which under the Second Empire already connected the Madeleine to the Gymnase Theatre. The retailer figured among the great Parisian stores of the late nineteenth-century, providing “free entry” to customers. Strolling from the Place de la Madeleine to the Café des Variétés on Boulevard Montmartre, elegant crowds stopped to admire the store’s display windows, stocked in an abundant and spectacular manner.

The Comptoir Général was contemporary with other great department stores of the period, like the Grands Magasins du Louvre, Bon Marché, and La Samaritaine, and attested to the new forms of commerce developing during the second half of the nineteenth century. These stores became showcases; advertising in newspapers, they offered the consumer a diverse and varied product, displayed in a way that was elaborate and luxurious.

   
The mark of retailer Maison Henri Riondet on the movement backplate.